Webinar discusses how local governments can reduce food marketing to kids

Leadership for Healthy Communities, a national program of the Robert Wood Johnson Foundation, is hosting a webinar “Marketing Matters: How Local Governments Can Address Food Marketing to Children” on Thursday, July 25, from 2:00-3:00 p.m. EDT

The webinar will provide an overview of the role local governments can play to effectively reduce the marketing of unhealthful foods and beverages to children. Research shows a strong connection between marketing practices that target youth and an increase in the consumption of junk food that contributes to childhood obesity. Moving beyond industry self-regulation, several local governments have adopted innovative strategies to minimize the prevalence of unhealthy food and food marketing. Presenters will share examples of successful policy options to promote the marketing of healthier food and beverage options.

Presenters Include:

  • Jennifer Harris, Ph.D., M.B.A., Director of Marketing Initiatives, Yale Rudd Center for Food Policy and Obesity
  • Kate Klimczak, M.P.P., Nutrition Policy Associate, Center for Science in the Public Interest
  • Jeffrey Smith, Ed.D., Superintendent, Balsz School District, Phoenix, Ariz.

Registration is free. For questions or further information, please contact Elizabeth Hinman.

REGISTER FOR THIS EVENT

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